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“I’m a Solo Developer but AI is My New Ill-Informed Co-Worker”: Envisioning and Designing Generat...

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Qualitative analysis of 3,091 posts and comments from Reddit and Facebook shows generative AI tools like ChatGPT and Midjourney both speed indie production and threaten jobs, creativity, and ownership; findings list four paired opportunities and risks (cost-effective workflows vs. fewer hires, idea generation vs. stylistic inconsistency, accessibility vs. copyright, AI as instant co-worker vs. costly model tuning). The work proposes three design principles: customizable models for styles and skill levels, tools that enable human-AI and human-human collaboration, and AI designed as both instrumental and social support.

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