~/talk

What is the 'gold standard' for live ops?

on YouTube 35m
Talkat Pocket Gamer Connects Helsinki 2018 · 2018-09-11..09-12· [game-development]

speakers

name:Oliver Kern
links:none on file
name:Mihai Sfrijan
links:none on file
name:Sonja Angesleva
links:none on file
name:Bugrahan Göker
links:none on file

resources

video:https://youtu.be/ujtQRX74RiU
slides:none on file

summary

Panel from Lockwood Publishing, Amber Studios, Zynga and PlayRaven argues live ops is planned service work not just in‑game events: teams take over live titles, run feature changes and community activations, and aim to raise retention and revenue per live‑ops person. Key practices are plan live ops from day one, build segmentation and analytics for targeted A/B tests, invest in automation and tooling, and keep a small core team of 5–7 people (versus legacy 150–200 MMO staff). Soft‑launch experiments (e.g., EVE) validate changes before global rollouts.

AI-written summary · about

chapters (5)

  1. 0:00Start
  2. 0:22Introduction
  3. 7:46Get To Know the Technical Challenges
  4. 26:13Player Progression
  5. 28:31Trends

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