~/talk

Bidstack: A New Era of Advertising for Your Game

Talkat Pocket Gamer Connects Digital #2 · 2020-06-08..06-12· [game-development]
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Bidstack builds a lightweight SDK that dynamically swaps non-clickable, native ads onto any 3D texture in PC/console and mobile games and connects those placements to an ad console, their SSP and third-party DSPs. SDK that swaps ads on 3D textures supports Unity, Unreal and custom engines and complements rewarded video. Lumen-verified case studies show ~2–2.5x attention versus display, 94% of players look at placements, 64% of impressions are in view ≥1s and brands see measurable recall and purchase intent lifts. connects to Trade Desk and Adobe

AI-written summary · about

  1. 0:00Start
  2. 6:44MOBILE IN-GAME ADVERTISING WHERE NATIVE FITS IN
  3. 10:48NATIVE IN-GAME ADVERTISING WHY BRANDS ARE INVESTING
  4. 16:17NATIVE IN-GAME ADVERTISING HOW BRANDS ARE ACTIVATING
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