The Impact of Having Esports Events Without an Audience

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" summary

Empty-arena events lose ticket, on-site merchandise and F&B revenue and kill local B2B networking, yet viewership spikes — Twitch hits 1.7M concurrent, overall audiences grow ~2.5x and a single online tournament posts 140 million video plays and nearly 40 million hours watched. Rapid pivots produce Road to Rio with 56 teams from 44 nations over 25 days, an uplift in online merch and event packs, a funded £5.8M Weaver R&D push, a virtual set with Doc10 and a second-screen app Twitch integration.

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" chapters (26)

1. 0:00Introduction
2. 1:16IEM Katowice
3. 1:57ESL One LA
4. 5:59Twitch
5. 6:42Road to Rio
6. 7:17Change the format
7. 8:27Fill the void
8. 8:50Technical challenges
9. 9:37The numbers
10. 10:34Social media
11. 11:10Mousesports
12. 11:39Poppy Gaming
13. 12:33Online State
14. 13:01VR
15. 14:30The Virtual Set
16. 15:28The Talent Map
17. 15:51The Second Screen
18. 16:13Analytics Dashboard
19. 16:39Twitch Integration
20. 17:45Key takeaways
21. 19:37The Structure of Esports
22. 20:49The Impact of Esports Events
23. 23:09Is Weaver still open
24. 24:05How are you expecting to work with partners
25. 26:12How big can this get
26. 27:21Audience Metrics