5 secret hacks to winning on Snapchat!
summary
Fanbytes shows three concrete Snapchat tactics and results: build a network of 17–21 year olds to create vertical, playful ads and programmatically place them as sandwich ads inside influencer stories to reduce skips (platform skip rate >60 percent). Examples: laugh drives 33,000 app store visits and 8.2K downloads from a £3k spend, Plato drives 29,000 site visits with a 100% completion rate for the snap and CPI around 30p while initial CTR sits near 1.1 percent.
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