~/talk

Enabling your success through Unity ads and analytics

Talkat Pocket Gamer Connects Vancouver 2016 · 2016-06-28..06-29
links:none on file
slides:none on file

Unity claims a simple editor setup that combines rewarded video ads, unified IAP interface, and analytics so developers can measure lift. Key numbers: 123% more Canadian developers using the platform, ~71% of players prefer rewarded video, only 3–5% of players monetize, and one case moved ad interaction from <10% to >35% tripling ad revenue. Farm Away reports 22 rewarded videos per install and $0.15 ARPDAU in the US; Tap Titans uses opt‑in video to double daily bonuses. Analytics offers funnel tools and raw data export.

AI-written summary · about

  1. 0:00Start
  2. 2:14Strengths of the New Ad Network
  3. 2:54Global Reach
  4. 4:35History of Ads
  5. 9:24Appointment Mechanics
  6. 11:18Rewarded Video Ads Are Not Incentivized Installs
  7. 14:52Main Features
  8. 16:04Funnel Analyzer
  9. 16:31Conclusion
  10. 18:52Raw Data Export
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