~/talk

Session: Bring Your Games to China With Unity – A Pathway for Games to Thrive in China

Talkat Pocket Gamer Connects London 2025 · 2025-01-20..01-21· [game-development]
links:none on file
slides:none on file

Unity China says it builds a China-tailored engine and services stack: a local Unity 2022 LTS runtime tuned to run Instant Games, cloud auth/save/multiplayer services, and an automatic packaging pipeline for dozens of fragmented Android channels and OpenHarmony devices. Claims include ~400 local staff (70% engineers), 40 games published through the service in six months, 500+ Unity titles on the V platform, support for IP/ISBN filings, and outreach to in‑car gaming markets with ~10+ million capable cars.

AI-written summary · about

  1. 0:00Bringing games to China
  2. 1:05China gaming market
  3. 3:36Unity China’s role
  4. 5:47Publishing challenges
  5. 7:39Instant games engine
  6. 9:46New platforms in China
  7. 11:11Cloud and user acquisition
  8. 13:01Regulatory compliance
  9. 14:25IP protection
  10. 16:31Case study and next steps
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