The Consumer-Driven Reading Revolution: Are You...
summary
Qualcomm frames the market with concrete numbers and a working prototype: Mirasol display is low‑power, touch‑enabled, front‑lit, outdoor‑readable with paper‑like contrast, aimed at merging e‑ink battery life with tablet interactivity. Market research with Harrison projects 15 million more US devices by 2011 and about 200 million tablets/e‑readers by 2013, while 67% of publishers report no revised digital strategy. PDF remains a bridge technology; consumers increasingly demand multi‑device, interactive content and will drive which formats succeed.
AI-written summary · about