Understand the complete mobile user journey – Attract brands in your games, drive revenue
summary
Ogury presents concrete claims and tools: a consented data platform integrated into ~10,000 apps with access to ~400 million profiles and reported 100 million dollars revenue in 2018. The stack includes a consent manager (about 50% opt‑in rate), the Active Insight market tool, and a monetizer that matches users to ad buyers; one publisher sees app time +51% and revenue x3. All inventory is GDPR‑aligned and Ogury says its business is 100% brand campaigns placed into games.
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chapters (6)
- 0:00Introduction to Augury
- 1:52How Augury leverages user data
- 5:25Optimizing ad revenue with unique insights
- 8:36Attracting brands to games
- 14:13GDPR compliance for data collection
- 18:55Q&A on GDPR and user rights
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