Creating games on Roblox – A fireside chat with Roblox developer Joshua Martheze
summary
Platform claims $500M mobile revenue (Oct 2018), ~17M monthly users and a $150M funding round; creators use Roblox Studio and Lua, publish free games, monetize with Robux and the developer exchange. Games scale automatically, teams average four to five, and discovery relies on an ad bidding system plus featured events; common practice is prototype, run analytics via HTTP, iterate with live updates every few weeks, and cross‑promote between places.
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chapters (6)
- 0:00Start
- 1:35What Roblox Is and How Users Can Create
- 6:38Hobby or Do You Consider this as a Serious Business
- 12:09Game Analytics
- 13:32Cosmetics
- 15:24Can You Be Able To Cross-Promote Your Games within Your Games
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