Maximizing Your Player Reach by Building for Different Platforms
summary
Gameloft Toronto expands from mobile without abandoning it, citing Disney Magic Kingdom as live 7 years with an active content team of 140 people, and recent cross-platform work on Disney Speedstorm and Dream Light Valley. Key claims: design must account for session length and control differences; monetization may be free‑to‑play on PC/console or premium depending on game; tooling includes internal user research, focus groups, open betas/early access and community-managed wikis; long‑running live service support proves the approach works.
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chapters (17)
- 0:00Welcome
- 1:53Speakers and roles
- 2:59Gameloft Toronto growth
- 4:06Studio leadership skills
- 6:12Mobile to PC and console
- 7:36Multi-platform design challenges
- 9:24Cross-platform research
- 10:28Monetization and business models
- 11:52Session lengths balance
- 12:36Community management
- 14:45Recruitment benefits
- 16:09Team prep for multi-platform
- 17:34Sponsoring Toronto growth
- 19:16Future plans for Gameloft Toronto
- 20:39Q&A on playtesting
- 22:47Spatial headsets and tech
- 23:51Closing
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