Future of eCommerce
summary
eBay traces growth from a 1995 auction site to a mobile-first platform: the iPhone app yields 35 million downloads and drove about $2 billion in sales last year with plans to double; surprising headline sales include Justin Bieber hair for $40,000 and a Warren Buffett lunch for $2.6 million. Strategy shifts to local by acquiring RedLaser and Milo, integrating them within a week to surface inventory from ~50,000 U.S. stores, add a local tab in product pages, and launch a QuickBooks plugin so small merchants expose realtime stock to eBay’s 94 million users.
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chapters (4)
- 0:00Start
- 1:51First Mobile Application for the Iphone
- 3:28Cross Channel
- 8:12Quickbooks Plugin for Local








