Panel: The Next Big Thing? Global Publishing & Business Trends
summary
Panelists debate concrete publishing moves and results: companies invest tens of millions into publishing infrastructure to outspend competitors, acquire studios (two Korean buys), or build in‑house live teams; one live title pulls 17–20 million/month while a long‑running esport hits 240,000 peak concurrent viewers; Tencent leverages 1.1 billion users across WeChat/QQ, publishers aim for 5+ year lifecycles, and marketing cannot rescue a weak product.
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chapters (17)
- 0:00Introduction
- 1:18Panel Introductions
- 2:53Scope Lee
- 6:09Outspending
- 7:00Staying Competitive
- 7:56Marketing Strategies
- 8:53What is different about Tenzin
- 10:55Where are you looking for talent
- 13:06Do you invest in teams where you see potential crossover
- 14:06What trends do you see developing in the Middle East
- 16:21How much is your talent pipeline
- 16:54Is that going to change for Tencent
- 21:48Fun Plus
- 24:22Advising teams
- 27:30Talent markets
- 28:54What is the next China
- 31:59The next big thing
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