Fundraising 101
summary
Fundraising centers on a tight story: a one-sentence vision, why now, and why this founder will make it happen, plus one concrete ask — ask for X amount and say exactly how it will be used. Target the right individuals, not a 500‑person email blast, and get meetings via founder introductions or shared touchpoints. Show one thing investors don’t know, optimize term sheets for aligned investors (not just highest valuation), and close on your timetable — 30 days is achievable. Kickstarter buys customers, not strategic investors.
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chapters (16)
- 0:00Fundraising fundamentals
- 0:42Personal narrative for investors
- 2:04Compelling business vision
- 3:25Leading the business journey
- 4:50Business future impact
- 5:55Timing fundraising correctly
- 6:56Investor knowledge gaps
- 8:16Finding right investors
- 10:03Getting investor meetings
- 11:25Long-term investor relationships
- 11:45Asking for funding needs
- 13:07Optimizing investor deals
- 14:58Closing deals strategically
- 15:41Term sheets and timelines
- 16:02Q&A: Kickstarter vs investors
- 17:09Q&A: International game markets
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