Boosting Agile with the Internet Culture
summary
Argues that Internet culture practices (tagging, openness, ecosystem thinking) let agile scale beyond teams by treating organizations as value networks and mapping givers vs takers, allies, passives and opponents. Recommends two concrete methods: social network analysis of informal ties and value‑flow mapping to expose intangible credits and expected vs discretionary deliverables. Shows role typologies (distribution, communication, attraction) and a guideline: stop spending most energy only on opponents — map the ecosystem, quantify ties and metrics, then recruit nodes that actually increase transformative reach.
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chapters (10)
- 0:00Introduction and conference theme
- 1:51Agile manifesto and internet culture
- 7:50Learning from internet culture principles
- 10:08Building community conversations
- 13:18Progressive public and ambition
- 14:53Synergy and resistance in change
- 22:31Dealing with opponents and allies
- 24:43Network analysis for value mapping
- 32:15Value networks and intangibles
- 33:21Conclusion and Q&A
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