Kickstarter AMA: Live with Anya Combs!
summary
Defines success by creator goal not dollars, notes about 70% of pledges come from your existing community, recommends roughly a 5,000-person audience for a $50k goal at ~$20 price, and requires 30 seconds of gameplay in the project video. Campaigns run about 30–35 days, post updates every other day, keep a 30‑day prelaunch (10 followers makes the count visible) and expect ~12% conversion from prelaunch interest to backers.
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chapters (27)
- 0:00Intro
- 1:45How do you define success
- 4:35How has the pandemic affected the video game section
- 5:50Is the number of projects on Kickstarter up or down
- 7:55What are the takeaways of how crowdfunding space has synthesized the new expanded gaming demographics
- 10:00Have we seen a growth in the number of people back in gamer projects
- 11:40How important is a prebuilt community
- 14:05How important is it to show your face and studio
- 14:55New countries
- 15:25How to get funded
- 17:20Freetoplay games
- 18:20NFTs and blockchain
- 20:30Campaign management
- 21:55Updates
- 23:30Coral Island
- 26:40Cancelling
- 28:25Development
- 28:50Funding
- 29:30Budgets
- 30:50Feedback
- 32:00Projects You Love Tag
- 34:35What is a good strategy to tell your backers
- 37:50What is your opinion on early bird rewards
- 39:20How to get noticed on Kickstarter
- 42:00Preparing a prototype on Kickstarter
- 48:30Prelaunch page
- 50:00Surprises in successful campaigns
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01h 02m5 oopsies you're making while marketing your game!
58mPublisher Relationships - What it Gives and What it Takes?
