Internet of Screens
summary
Claims a networked app for public smart TVs that stitches thousands of venue screens into an ad inventory, running via a cloud-backed ads manager like Facebooks and using QR code tracking and programmatic buys. Gives numbers: about 65,000 screens in 4,700+ cities and presence in ~15 countries, partnerships with Shell, hotels and co‑workings. Shows performance cases: 60,000 impressions → ~2,000 QR scans, a Porsche push tied to 3 million YouTube views, and live campaigns that scale.
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chapters (14)
- 0:00Welcome
- 2:10Internet of Screens concept
- 8:54Market opportunity
- 12:29Freyman ads manager
- 17:43Audience targeting
- 21:36Porsche case study
- 24:25Future vision
- 27:55Call to action
- 28:16Q&A
- 33:55Disrupting outdoor ads
- 35:18Engagement advantage
- 38:07Freyman ads interface
- 41:13Content formats
- 43:41Diverse marketing channels
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