The FIVE Indie Marketing Mistakes I See Everyday.
summary
Five concrete failures decide whether to watch: assets that don’t sell the game—bad capsule image, bland screenshots, no gameplay video and trailers longer than a minute that don’t hook in the first five seconds; no defined audience or competitor-audience research; no clear USP; terrible timing instead of a compact campaign (announcement → date → launch within about 3–6 months); and no written strategy tying goals, budget and PR beats together.
AI-written summary · about
chapters (7)
- 0:00Indie marketing mistakes
- 1:47Flawed visual assets
- 12:40Ignoring your audience
- 17:53Missing unique selling point
- 22:44Poor timing in marketing
- 33:31Lack of marketing strategy
- 47:18Q&A
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