You As The Product: Reinvent Yourself Using Lessons from Product Innovation
summary
Treat career growth like product innovation: allocate time across McKinsey’s three horizons, map ideas on an impact-effort matrix, and run fast experiments to validate feasibility desirability viability before large investments. Prototype by shipping an MVP (first public talk, free training, shadowing a pro), measure market signals (job ads, Google keyword volume, salary reports) and account costs (example: some trainer certifications require ~€5,000/year). Limit WIP, embrace iterative practice, and pivot when validation fails.
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chapters (14)
- 0:00Introduction and welcome
- 1:06About the conference and speaker
- 4:20Why innovation matters today
- 8:41Exploit vs explore in careers
- 13:49Levels of personal innovation
- 16:57Time allocation with three horizons
- 19:09Product development for careers
- 24:01Validating career ideas
- 30:52Building your MVP
- 33:24Embracing discomfort and mistakes
- 36:15Focus and execution
- 38:21Branding yourself
- 40:30Adapting and lifelong learning
- 41:36Final thoughts and call to action
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