How to Monetise Mobile Games Beyond the App Stores
summary
Claim: 260 million paying players remain unreachable via app stores. Xsolla reports $1.5B+ GMV, 700 payment methods and regional gains like +1M US, +3M Europe, +5M Russia, +20M Japan, +5M Turkey plus Brazil 75.7M and Mexico 50M players. Strategies that work: ship web/PC builds, run a webshop high-value bundles to migrate whales, integrate alternative gateways to reach China (200M new payers, 54% Alipay/WeChat), and deploy publisher-owned IDs and Android/third-party store SDKs.
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chapters (6)
- 0:00Intro
- 2:27What youve been missing
- 5:10Mobile payment methods
- 10:10Local payment methods
- 14:13What can you do today
- 17:45What is the future
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25mThe games industry scenario in China – And the value a local publisher can provide
21mMake money on Google Play
18mGame Commerce: The Elephant in the Room Devs Are Not Always Thinking About.
33mMonetize your Android app the right way
32mState Of The Union: The Future Of D2C In Mobile Gaming
20mHow to acquire two-times more paying users by partnering with mobile operators
17mUnveiling the Future of In-App Payments in Europe: The Evolution of app Stores
47mBe rational. Stop paying Apple & Google 30% of your revenue