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No Customer Experience Improvement Without Agile

TalkinSpanishat Conferencia Agile-Spain 2017 · 2017-11-09..11-10· [ux-and-product-design, agile-and-product]
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slides:none on file

The talk explains that improving Customer Experience requires adopting Agile ways of working. It argues that boards are prioritizing customer-centricity and examines whether large companies are prepared to take on that change by using Agile mindsets and practices.

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