The First Cocreation You Never Forget
summary
A UX coordinator at Mega Sistemas describes running the company’s first customer co-creation session: how the team spotted the opportunity, what their expectations were, how they planned and engaged users, and the outcomes delivered to the business. The talk covers practical steps for organizing co-creation workshops and the results for product and corporate innovation.
AI-written summary · about
related talks
20mCo-creation as a prototyping method
41mCo-creation between UX and Software
49mCo-creating with UX and Software
18mOn Product, Empathy and Creating a User Centric Culture
01mCreativity & Innovation
20mThe Design Department Built a Community — Creating Spaces That Start with Empathy
41mDesignOps - How I Built UX Teams from Scratch in a Company
46mStarting Up Research