From Idea to First Fans in a Year Building a New Service on VkusVill's Platform
summary
A detailed case study of launching a new service at VkusVill from idea to first enthusiastic users within one year, covering product discovery, development and growth processes. It describes practical steps used by Anatoliy Korotkov and his team—likely including user research, MVP delivery, and early adoption tactics—implemented at the retail chain VkusVill.
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chapters (6)
- 0:00Introduction
- 4:57Finding service idea
- 9:16Database creation complexity
- 12:50First sales and feedback
- 15:37Development challenges and solutions
- 21:42Q&A
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