"I can say I'm John Travolta...but I'm not John Travolta": Investigating the Impact of
summary
A U.S. Census-representative survey tests how changes to verification affect credibility, using randomized Twitter- and Facebook-style posts and eight mock policies. Findings: most users know Twitter opened paid verification but many still think Twitter verifies true identity; users are less aware of Facebook’s change. Restricting verification to notable accounts and requiring government ID increases perceived credibility; payment does not. Participants rate paid policies as less acceptable despite strong opposition to paid verification.
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chapters (9)
- 0:00Account verification history
- 1:14Verification policy changes
- 2:22Imposters with badges
- 3:25Research questions and survey
- 6:55Twitter and Facebook verification
- 7:57Facebook verification misconceptions
- 8:18Verification and credibility
- 8:59Policy changes and user perceptions
- 10:44Key findings and recommendations
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