Agile Prioritization: How Dafiti Is Reinventing Itself
summary
Dafiti changed its prioritization mindset to focus on solving customer problems using metrics and transparency within an agile journey. The talk describes using Lean thinking, customer discovery and measurable KPIs to guide product and prioritization decisions across their e-commerce teams.
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chapters (22)
- 0:00Introduction and context
- 6:14Prioritization initial problems
- 10:57Team reorganization by journey
- 13:45Transformation planning and adaptation
- 15:10Shock treatment with daily sprints
- 17:38Cultural change and engagement
- 18:01Business problem orientation
- 20:10Prioritization periodicity and horizon
- 22:39Prioritization method creation
- 25:49Prioritization criteria and metrics
- 28:17Prioritization committee dynamics
- 32:11Transparency and debate maturity
- 35:27Role of 21 in facilitation
- 36:52Governance and visual clarity
- 39:18Results and committees held
- 41:05Monthly committee frequency
- 41:45Executive roadmap and alignment
- 42:30Impact metrics and experimentation
- 44:35Test culture and fast learning
- 45:36Next steps and evolution
- 46:39Common mistakes and lessons
- 47:21Closing and Q&A
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