Make More Money by Forming Services Products
summary
Claim: legacy desktop apps and even hardware can be reengineered into profitable subscription offerings by hosting, bundling complementary apps and services, or delivering via VDI/cloud workspaces. MPA Networks runs and hosts apps for dev firms and shows hooks that sell: turn legacy apps into SaaS, bundle hardware + service. Concrete wins include Adobe’s revenue surge after Creative Cloud and Microsoft’s low-per-user ARPU anecdote; hosting improves reliability, enables backup/DR, and monthly pricing lengthens customer lifetime.
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chapters (13)
- 0:00Introduction and background
- 1:33Why subscription models matter
- 4:23Big companies success with subscriptions
- 7:12Hosting and recurring revenue
- 9:17Turning legacy apps into SaaS
- 11:04Partnering for revenue growth
- 15:16Designing recurring revenue models
- 21:07Adobe’s subscription shift
- 25:17Hybrid vs. pure subscription models
- 26:18Internal recurring revenue models
- 31:15Brainstorming revenue models
- 35:17Q&A and audience examples
- 39:31Closing remarks
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