Conducting SEO Testing - The Live Smell
summary
Website moved to rank four on Google and sales climb 15% after targeted experiments that combine crawl/index checks, sitemap fixes and mobile‑first tuning. Tests shown: using the site: operator to confirm indexing, editing robots.txt to unblock pages, validating sitemaps (HTML and XML) and running Google’s mobile-friendly test and live page inspection. Process includes exchanged bug reports and test cases across teams; outcome is measurable uplift in traffic and clearer crawlability for large sites.
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chapters (11)
- 0:00Introduction
- 1:06Background
- 1:56How I started
- 3:50Types of Search Engines
- 5:10Sources of Traffic
- 6:27Crawler
- 7:46Explanation
- 8:01Indexing
- 8:42Robottxt
- 11:29Mobile Friendly
- 14:04Page Tags
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