How the relationship between Product Owners + Designers can impact HCD
summary
Team aligns a product vision, then the product owner steps back and lets the designer run research, using Gorilla testing, card sorts, Treejack and in‑depth usability sessions to shape a beta website and an MVP that ships and iterates. Weekly stakeholder working groups plus dashboards keep the voice of the customer visible, build trust, and secure buy‑in. A flat decision process and psychological safety let developers, PO and designer swarm issues, fail fast on disputed changes, and deliver a product that adapts to real user feedback.
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chapters (7)
- 0:00Introduction to journey
- 1:06Building trust with designers
- 4:13Psychological safety in teams
- 6:23Designer-developer collaboration
- 8:07Flat hierarchy mindset
- 10:31Prioritizing customer voice
- 13:22Recap and key takeaways
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