Holistic approach in product design
summary
Argues for changing one team at a time and shows concrete practices: fold design work into the ticketing system, invite every team member to user testing so developers see impact, run design sprints with the whole group instead of handing off to external agencies, and prefer two‑minute calls over long email threads. Shares a failure where agency designs got Frankensteined after developers were excluded, and a success at Adyen where cross‑functional reviews and shared quarterly goals increase ownership and speed.
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chapters (9)
- 0:00Intro
- 1:00About Olga
- 2:20Changing a way of work
- 4:02User testing
- 4:48Development Riot
- 7:31Holidays
- 8:57TN
- 10:33Diem formula
- 11:54Summary








