The Ethics Advantage
summary
Three concrete case studies with practical rules: building online crime reporting for the Metropolitan Police leads to an unplanned distraught participant so the team stop recording, step out, offer water and pre-brief observers; running 90‑minute interviews with Medicaid populations at Babylon surfaces active addiction and requires immediate peer support, debriefing and researcher wellbeing checks; testing a prescription‑refill flow finds a suicidal comment in an open recruitment field, prompting escalation to the clinical team and a decision to remove open-ended question and signpost crisis help while also instituting pre-brief observers and clearer role boundaries.
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chapters (8)
- 0:00Introduction and speaker background
- 3:23Why ethics matters in product development
- 7:02Strategies for handling unexpected research situations
- 8:06Story one: Transgender participant distress during crime reporting
- 15:53Story two: Addiction disclosure in healthcare research
- 23:07Story three: Participant revealing suicidal thoughts
- 27:49Key takeaways and ethical framework summary
- 31:22Q&A session with audience questions
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