How Goodgame Studios bought Empire: Four Kingdoms to China
summary
Goodgame publishes Good Empire — launched on iOS in China Oct 2014 after a one‑year experiment that changed only locale and language (simplified Chinese) to test demand. The result is useful but modest: installs validate interest but not much revenue yet, especially on many low‑end Android devices; iOS users monetize better. Plans include porting to 360 and third‑party app stores such as Xiaomi and 91 to measure which channels and tweaks actually drive spend.
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chapters (7)
- 0:00Intro
- 0:40Publishing in China
- 1:15What can we do
- 1:48Launch
- 2:12Revenues
- 2:41Problems in China
- 3:22Plans for 2021
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25mThe games industry scenario in China – And the value a local publisher can provide
20mA Glimpse into the Indie Game Market in China
20mThe Chinese Mobile Market in 2019
22mThe games industry scenario in China and the value a local publisher can provide