~/conference

O'Reilly Where 2.0 Conference 2010

date:2010-03-30..2010-04-01
location:San Jose, United States
series:O'Reilly Where 2.0 Conference · one edition

location-based service developers, mobile app developers, geospatial engineers, civic technologists, product managers (location products), startup founders

foursquare venue APIs; real-time crisis mapping; open cities API standards; mobile geolocation SDKs; WiFi-based geolocation; drone live-video streaming; multimaster geospatial databases; augmented reality location games; turn-by-turn offline navigation; crowdsourced place data; heatmaps and point clustering

titleauthorlength
Parrot AR.Drone: Wireless, Video and Gaming ConvergeMartin Lefebure14m
Parrot AR.Drone is a consumer quadcopter that streams live video to an iPhone over Wi‑Fi and uses the iPhone accelerometer for motion control, proving…
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Location DebateMichael Arrington, Tim O'Reilly25m
Argues that competing head-on with a dominant search player often fails and companies should exploit real assets instead of being a me-too, citing PayPal as a…
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City DataChris Vein, Tim O'Reilly20m
City releases about 130 datasets and counts about 30 apps built on them, with roughly half of the data and apps focused on transportation-heavy problems; the…
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Adventures in Mobile Social 2.0: Twelve Months of foursquareDennis Crowley19m
foursquare reports concrete results: launched March, ~1M users and ~22M check-ins in a year, 60 third‑party apps on a working API, badges and mayorships that…
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The Map as an Information EcologyBlaise Aguéra y Arcas19m
Bing Maps presents a spatial canvas that binds user photos, aerial and street imagery, and apps into a single info layer. It stitches oblique 45° aerial shots…
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GeostreamsOthman Laraki16m
Twitter adds geo-tagged tweets and basic place tagging (neighborhoods) plus local trends, builds infrastructure to merge massive disparate datasets, and opens…
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Ovi by Nokia Bringing Social and Local TogetherMichael Halbherr14m
Nokia makes navigation a built-in phone feature, shipping free turn-by-turn navigation on 12 handsets across 180 countries with routing in ~80 countries and 50…
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The New Meaning of MappingMichael Jones17m
Maps become interactive place browsers: Google Translate converts the Rosetta-like text into 52 languages in under a minute, Google Earth has Google Earth: 600…
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Veriplace Location Aggregation PlatformTasso Roumeliotis05m
Claims a cloud-based API called Veriplace that can remotely locate 150 million phones including iPhone without a downloaded app and without the user running…
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Crisis Communication 2.0 - Real-time Civilian ProtectionZubin Wadia06m
A real-time civilian protection platform that claims to push smartphone-optimized HTML5/WebKit alerts and route plans into the hands of millions, focusing on…
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Getting to Know SimpleGeoMatt Galligan05m
SimpleGeo exposes a hosted location backend: a custom Gizelle multi-master geospatial DB built on Cassandra with writes replicated to three data centers and…
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Mobzombies & Arcade Games in the Real WorldWill Carter05m
Mob Zombies is a place-based arcade game that maps Forsquare venue data into playable levels, using the Forsquare API and accelerometer-based controls on…
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Open WiFi Geolocation with GeomenaAdam Duvander04m
Geomena is an open WiFi geolocation database that claims coverage for millions of access points and exposes a writable API so developers can build tools to…
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Virtual Tourism Through MappingTyler Malin06m
Built a multi-camera SA9 rig that outputs 2K capture and also produces a conventional broadcast master, solves parallax by shooting into mirrors, and finishes…
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Crisis MappingAndrew Turner05m
Satellite and smartphone data get framed as fun location apps but the claim here is operational: governments report ~80% of data is location-based and 74% of…
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App Store is For SuckersJonathan Stark05m
Argues that the App Store siphons developer effort away from high‑impact web work, citing a native Haitian Creole translator trapped in approval for weeks…
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Have Chickens, Need Lasers!Martin Isenburg05m
An urban farm project buys a house for $127,000, installs three chickens and a custom farm computer, then wires the property for real-time streaming to…
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Making Money at a Non-ProfitSophia Parafina05m
OpenGeo explains how a long‑running nonprofit financed for nine to ten years shifts to self‑sufficiency by mixing three revenue streams: boutique custom…
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Maps of My LifeDylan Phillips05m
Built and tested an AR channel on Layer AR browser, deployed to Android and iPhone 3GS but not to original iPhone/iPhone 3G because they lack a compass, and…
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Mobzombies & Arcade Games in the Real WorldWill Carter05m
Lists a 15-step process (14 concrete rules) for mobile experiences tied to specific places like barns or gas stations, insisting to never design for both at…
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Where To Point...Oh!Roland Shield05m
Argues that government behavior centers on three concrete objectives: protect and justify budget, continually increase size and sphere of influence, and…
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Why Your Data SucksPaul Ramsey05m
Argues that geodata carries measurable error and gives concrete examples: GPS fixes require a 10 meter 95% error radius (a 60 foot diameter circle), old survey…
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Your Head Isn't a Spatial Database,...Drew Dara-Abrams05m
Argues that mental maps are systematically distorted and distinct from mapped databases, citing that about 80% of college students misplace San Diego west of…
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Crowdsourcing the Impossible: Ushahidi-HaitiPatrick Meier06m
A volunteer-run Ushahidi crisis map pulls tweets, Facebook posts, radio calls, Skype calls and high-resolution satellite imagery into a single feed…
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Has Google Really Patented Any LBA?Nick Mikhailovsky06m
Claims that Google holds a broad patent on LBA are true for filings but miss practical specifics: the built system gathers addresses from US Canada and UK…
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Location Intelligence Down Under...Maurits van der Vlugt05m
Australia contains vast empty space and so drives need for remote tools and innovation, while professional culture splits between precision-focused surveying…
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People Suck a Naming PlacesSylvain Carle05m
Claim that people are bad at naming places and a single global ID is unrealistic, so lightweight web‑wide identifiers work better. Built calgary.com and mined…
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Zoom In... Zoom BackMark Sherman05m
Zoom Atlas overlays a photorealistic layer on satellite imagery so users can zoom to any square inch and see artist-rendered interiors down to a store aisle or…
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Locative Gaming: The First Ten YearsKati London17m
Chronological survey of locative games names concrete wins and failures: GPS selective availability off (May 2000) and the first geocache spawn pervasive play…
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The Digital National Map of the United States of AmericaMark L. DeMulder15m
The USGS is delivering a nationwide digital base map suite: the geoportal beta and downloads at nationalmap.gov, derived products like U.S. Topo and 20,000…
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Growth of LocationTed Morgan14m
Skyhook explains a location stack that claims reliable positioning from a database of Wi‑Fi access points covering most developed populations, with 90 million…
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Moving People with PixelsJosh Williams13m
Gowalla builds a GPS check-in app that uses a passport metaphor, launches an iPhone beta at SXSW 2009, fixes strict GPS rules, and ships Koala 2.0 at SXSW…
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Community First: Yelp's Unconventional Approach...Jeremy Stoppelman20m
Yelp reports 1.3 million active iPhone users and is north of 10 million reviews, adding roughly a million reviews every 2½–3 months. Spam is a minority but…
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Spatial Analysis and the GeowebJack Dangermond22m
A cloud GIS called ArcGIS Online exposes map services, tiled base maps and APIs so developers mash up authoritative imagery, USGS/topographic tiles and…
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Telling TracesDeborah Estrin14m
Continuous GPS and accelerometer traces plus GIS mashups power concrete tools: Waze-style sampled traffic, Pier combining Air Resources Board particulate maps…
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What are the Smart Paths for Getting Your LBS App to Market?Marc Naddell07m
NAVTEQ describes a pipeline that pairs NAVTEQ enhanced 3D City models with GPS and IMU positioning, multi‑view high‑resolution and panoramic 360° cameras and…
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Haiti: CrisisMapping...Jeffrey Johnson, John Crowley, Schuyler Erle15m
A rapid public release of 8 cm imagery within 26 hours plus UAV and commercial satellite feeds lets volunteers tile imagery and digitize roads and buildings…
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Bridging the Desktop and Mobile Web Divide...Dave Fetterman16m
Facebook reports rapid mobile growth: 100 million mobile users after successive 2.5x jumps, with mobile users showing about 2x engagement versus desktop. Built…
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Ignite WhereBrady Forrest01h 20m
Fast, scripted five-minute talks run on 20 slides 15 seconds each, then a half-hour startup blitz with 12 startups one minute pitches competing for the North…
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Raffi KrikorianRaffi Krikorian04m
Twitter moves from per-user geodata to per-tweet geotagging and faces a scaling problem that requires a new service. A reverse geocoder called Rockdove runs…
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Vanessa FoxVanessa Fox04m
Practical steps to get real local search traffic: set up and verify your listing, add your business in the Local Business Center, and optimize the Maps entry…
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Seconds to AnywhereWalter Scott14m
Satellite archive reaches billion square kilometers, roughly seven times land area, with hundreds of revisit images per spot and snapshots taken about every 8…
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Zubin WadiaZubin Wadia04m
A prototype called CiviGuard delivers location-aware crisis messaging to smartphones (iPhone, Android, BlackBerry; Windows Phone planned), claiming to turn…
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Rich GibsonRich Gibson04m
GigaPan hardware originates from Mars Exploration Rovers work and automates tiled imaging by moving between set corners or doing 360 capture and repeating…
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Matt GalliganMatt Galligan04m
SimpleGeo launches a cloud location infrastructure that lets developers store, scale, and discover Geo data without running servers, claiming a platform built…
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Patrick MeierPatrick Meier06m
Ushahidi deploys to Haiti and Chile within hours, spins up an SMS shortcode crowdsourcing pipeline that receives thousands of texts a day, crowdsources…
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Mikel MaronMikel Maron03m
Kibera is a dense slum in Nairobi smaller than Central Park and often estimated at up to a million residents but previously a blank spot on online maps. Map…
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