Has Google Really Patented Any LBA?
summary
Claims that Google holds a broad patent on LBA are true for filings but miss practical specifics: the built system gathers addresses from US Canada and UK using AI text recognition, runs an ad-ranking that computes relevance and efficiency per location, and chooses ads whose visible area is a complex, non‑circular shape that depends on other ads. The product supports virtual billboards, routing from billboard to venue, and an advertiser API; it launched in Russia and aims for a US release.
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