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What happens after the product launch?

Talkat UXDX Community Amsterdam 2019 · on Thursday, 2019-04-04· [engineering-leadership]
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slides:none on file

Product work at Degiro focuses on moving from problem to prototype to paid traction using concrete metrics and habits: run prototypes that charge customers early, have product and design talk to users 5 hours every six weeks, expect 18–24 months to hit product‑market fit, use a single North Star metric, and treat a survey result of 40% very disappointed or NPS >50 plus repeat purchases as signs you’ve found fit. Watch for misuse patterns (e.g., a banner reading “50‑plus markets” read as “50+ people”) and scale quickly when metrics prove out.

AI-written summary · about

  1. 0:00Start
  2. 7:14Prototyping
  3. 12:01How Do You Know if Mvp Actually Delivers on What People Need
  4. 18:28What Learning Is Not
  5. 19:36How Does Product Market Fit Feel
  6. 21:42Product Market Fit
  7. 25:16Achieve Market Dominance
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