Drupal marketing headstart for local associations
summary
Dutch Drupal Association describes concrete results: scales Drupaljam from one day to two days including a Business Day for ~450–500 attendees, runs Splash Awards, and hires two freelance marketing contributors at ~4 hours/week. Funding comes from a partner program tiers 1,250 and 5,500€ and an annual budget of about 25k, with ~7k left to spend; tactics include content calendar, PR responses, presence at eDay (1,500+ attendees) and an RTL partnership reaching ~2 million uniques/day.
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