Turning an oil tanker in a storm
summary
Delivered accessibility across 34 global locations supporting a $700bn+ business by auditing 70+ sites, running Deque's axe monitor scans and embedding Deque dev tools into CI to roll out to 400+ engineers and QAs. A 500k-issue backlog gets triaged into high‑value journeys and knocked down (roughly a 75% reduction on targeted areas). Built an accessible design system v3, a reference site (usage +40% YOY), regional support teams, role-based Deque University training and an operating model and policy framework.
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chapters (16)
- 0:00Introduction and background
- 11:02Why this talk
- 12:02Calm waters and early progress
- 15:14Ripples on the horizon
- 17:46The oil tanker analogy
- 20:15The perfect storm
- 24:14Focus in the storm
- 24:40Waves crashing
- 27:30The lighthouse
- 28:59Eye of the storm
- 30:00Building confidence
- 31:07Tools and governance
- 31:51Docking the ship
- 35:48Lessons learned
- 36:10Next steps and reflections
- 37:36Q&A session
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