How to get stakeholder buy in for your product’s accessibility
summary
Mitratech makes its Tracker hiring product accessible by training 100+ developers QA and PMs, embedding a bottoms up flow that starts with designers, and adding context‑sensitive ARIA snippets tied to real components. A seven‑hour hands‑on over 15 HTML pages yields a 50% reduction in critical issues. Automation uses Axe DevTools and an auditor (BQ Systems), free trials to prove ROI, an Inclusive Design toolkit and a published VPAT.
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chapters (7)
- 0:00Introduction and journey
- 5:50Bottom-up stakeholder approach
- 10:31Empowering developers with tools
- 16:22Engaging product owners effectively
- 23:11Convincing leadership teams
- 26:57Gaining customer buy-in
- 28:49Q&A session
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