The CMO's Sonic Brand Imperative for 2020
summary
Covers how brands should prioritize sonic branding in 2020 across voice platforms and IoT, including Google Assistant, Amazon Alexa, Siri, Samsung Bixby, SoundHound’s Houndify and custom integrations. Focuses on case studies, research and investor perspectives applied to industries such as healthcare, retail, transportation, smart homes, entertainment, gaming and enterprise.
AI-written summary · about
chapters (4)
related talks
21mHow Brands Must Leverage AI & Voice to Stay Relevant & Accessible
36mSound Design and Sonic Brand
16mWeak signals of a vocal revolution in UIs
41mVOICEFIRST: READY YOUR CONTENT TO SERVE 50% OF GLOBAL SEARCHES
50mDesigning Experiences For Voice Interactions
13mVOICE Summit 2019 | VED Talks | Dylan Zwick | July 23
44mDelivering On The Promise Of Voice With Alexa
22mDesigning Voice For Humans