Think Forward Initiative: People making better financial decisions
summary
Think Forward Initiative aims to empower 100 million Europeans to make better financial decisions by running a six‑month accelerator that picks startups with proven traction (>10k users) and a clear product market fit, using Amazon S3, Amazon API Gateway, AWS Lambda, Amazon Aurora, AWS CloudFormation, AWS Cloud9, Amazon Textract, Amazon Personalize, plus Well‑Architected reviews and AWS Activate credits. Results: 20 million people reached so far, cohorts target 500k extra consumers, startups average ~200% growth in six months; examples include Twohouses (divorced parents planning), EarnIt (kids’ banking), Super (real‑time financial health score).
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chapters (26)
- 0:00Introduction
- 2:03The problem
- 4:36Three distinctive hubs
- 5:38Recent successes
- 6:51Financial health
- 10:41Two Houses
- 17:53Instant Gratification
- 19:41How we help startups
- 22:41The results
- 23:32The role of AWS
- 24:02The Think Forward Initiative
- 27:35Future testimonials
- 29:16Peertopeer lending
- 31:09Startup growth
- 33:19Combining research and insight
- 35:08Global sustainability
- 36:22Growth
- 37:53What we do
- 40:16Favorite moment
- 41:38How does the program work
- 42:51Networking
- 46:10Relevance
- 48:13How did you get started
- 51:57Balancing the benefit
- 54:11Technology and regulators
- 55:50APIbased technology
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