4 Fundamentals for Building a great Live Ops Department
summary
A practical playbook: four fundamentals — keep things simple so events are configurable and repeatable, document calendars and ideation to avoid lost knowledge, build variety with quick wins like a 10 coin shop boost and re-skinned challenges, and collaborate with product, economy and analytics to scale. Results: a team of ~20 runs 600+ live Ops activities in a year, achieving net uplift in the tens of millions while onboarding many new staff.
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chapters (11)
- 0:00Introduction
- 1:16Personal insights
- 3:42Vision and goals
- 4:47Why simplicity matters
- 6:32Flexible Live Ops arsenal
- 7:36Player engagement strategies
- 9:04Live Ops and game loop
- 10:06Documentation importance
- 13:17Cross-team collaboration
- 16:29Four fundamentals summary
- 17:52Q&A
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