How to Organise a Business
summary
Triple Dragon looks for clear company structures, month-by-month financial plans and hard analytics before investing: provide historic installs, revenue and costs, show LTV curves and retention cohorts, and state cost per install and lift from UA versus organic. Put all assets and shareholder agreements inside the company, present numbers in dollars, and include comparator sales for similar games so investors can judge market size. A tidy month-by-month budget that links funding amount to milestones makes a project investable rather than speculative.
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chapters (8)
- 0:00Organizing a business
- 1:55Investors rejecting MENA startups
- 4:02Business organization for investors
- 7:13Analytics in game development
- 9:00Unit economics for profitability
- 13:16Financial planning strategies
- 17:37Market research and scalability
- 20:27Q&A on LTV and scaling
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