Manish Gupta: Director, American Express at Cypher 2017 - Part 3/3
summary
Covers why digital commerce needs data science, which types of e-commerce companies are using it, and common issues and challenges in that space. Describes major data-science tasks for digital commerce — focusing on personalized recommendations — and includes use cases plus a live demo on a website, with brief coverage of the techniques used to build analytics solutions.
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