Design your thinking
summary
Uses the nine‑dot puzzle to prove adults lose creative options and shows the practical five‑stage Design Thinking loop combined with Lean Startup speed. Walks through a trucking app case: created personas (Nick), ran Skype interviews, used the 5 Whys and Walt Disney dreaming/critic/realist rounds, produced paper wireframes and a fake landing page, sent two people to a US trucking show to validate interest. Result: cheap prototypes, rapid user feedback, fewer wasted features and measurable business traction from tested ideas.
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chapters (4)
- 0:00Start
- 13:20DESIGN THINKING IS A PROBLEM SOLVING PROCESS
- 14:32What do you need?
- 16:46START WITH DESIGN THINKING
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