Leadership By Design: How Design Thinking Can Help You Lead With Impact
summary
Uses design thinking as a repeatable leadership method: reframes problems, prototypes constrained solutions (the 60-day reset), and adapts research tools into alignment tools (modified SME interviews). Upskills product managers to run research, producing 31 interviews in two months while freeing researchers for high-skill work. Creates product principles, shifts triads into a quartet including marketing, and uses small-group interviews and mirrored Miro/board slides to surface tensions and reach fast alignment. Outcomes: clearer vision, faster design outputs, and measurable team capacity gains.
AI-written summary · about
chapters (12)
- 0:00Introduction and housekeeping
- 1:12Ford’s transformation journey
- 3:24Personal and professional transitions
- 6:34Designing a 60-day reset
- 9:50Stop pivot moments in problem-solving
- 11:16Imposter syndrome at Ford
- 13:04Solving misalignment with SME interviews
- 17:16Adapting tools for leadership
- 19:44Overcoming lack of resources
- 25:03Personal growth and repeatable processes
- 27:55Leadership in the age of AI
- 29:42Q&A session
related talks
01h 03mState of Design Leadership
41mDesign Thinking? Be Bold, get Radical
40mIs Design Thinking the Magic Wand for your product success?
28mDesign thinking
42mDesign Thinking for teams who want to create their own products
02mDesign Leadership Summit 2019
25mDesign and (...), a look at design leaders taking on more responsibilities
34mDesign Leadership