The Role Of Storytelling For UX In The Time Of AI
summary
Covers concrete ways AI changes five UX stages—research, define, design, present, test—naming tools and workflows: Figma + Coco plugin for personas and flows, UMagic Copy for UX copy, Microsoft Copilot for presentation summarization and stakeholder personalization, plus user testing at Malma Central Station that surfaces broken assumptions. Argues for keeping human-led reflection, shows Gemini bias risk, demonstrates using co‑pilot to draft an outline and auto‑voice personalized videos. Worth watching if tool-driven process examples matter.
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chapters (16)
- 0:00Introduction by Sarah Zeller
- 1:11Anna Dalsrum’s UX journey
- 4:43AI’s impact on UX design
- 5:25Five key UX design aspects
- 6:09Research and personas in UX
- 9:41Reflection and storytelling in research
- 12:08Defining product purpose and hypotheses
- 16:22Designing experiences with goals
- 19:33AI tools for prototyping and design
- 22:00Presenting work for feedback
- 25:10Purposeful storytelling in presentations
- 27:36Narrative structure for UX presentations
- 29:45Testing and AI-assisted analysis
- 32:12AI’s role and human storytelling
- 34:43Future of UX storytelling with AI
- 37:51Final thoughts and Q&A
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