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What is Creativity?

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Argues creativity is definable as the capacity to produce ideas or artifacts that are new, surprising, valuable and urges evaluating work through three lenses: products, people, process. Relies on Margaret Bowden’s definition and highlights the tension between novelty and usefulness, noting creativity remains partly mysterious. Offers a practical frame for judging outcomes rather than vague praise and prompts looking for specific evidence of surprise and value in any creative claim.

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