Distrust of big tech and a desire for privacy: Understanding the motivations...
summary
Semi-structured interviews with 20+ voluntary secure-email users reveal distrust of big tech and five distinct privacy models, yet only 5% of contacts encrypted so most messages remain unprotected; users favor ProtonMail and Tutanota for jurisdictional trust and use secure accounts mainly for compartmentalization or disposable identities; recruitment relied on Reddit and Prolific, Google ads yielded clicks but no recruits; concrete levers identified are promoting password-protected messages and cross-service interoperability to raise real privacy.
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chapters (11)
- 0:00Secure email adoption research
- 2:19Research questions and methodology
- 3:43Recruiting secure email users
- 4:05Why choose secure email
- 5:09Five privacy models in secure email
- 6:15Threat models and surveillance
- 7:18Mental models of encryption
- 8:21Usage patterns and barriers
- 9:43Privacy benefits beyond security
- 10:04Key takeaways and future research
- 11:14Q&A
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