How to Deliver Adoption to New Tech Without a Faceplant
summary
Shows a practical framework: use Infobip and AWS as commodity building blocks, avoid immediate deep integrations, and test outside core systems with a skunk works setup. Builds include a WhatsApp flow that converts previously dead debt leads to a 2.8x yield in 2.5 months, a visual sales tool deployed as a Vcommerce iframe in legacy dialer screens (now in three customers), plus AR, voucher and monitoring stacks using OpenSearch and Confluence.
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chapters (11)
- 0:00Introduction and background
- 4:13Why commoditized tech matters
- 10:20Customer acquisition and validation
- 13:07Avoiding integration pitfalls
- 17:11Skunk works method explained
- 18:15Debt collection case study
- 20:21E-commerce sales on WhatsApp
- 23:12Test small and scale fast
- 24:39Vcommerce demo and use case
- 26:24Building and validating products
- 28:52Key lessons and summary
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