Sell, Sell, Sell, Sell, Sell, Sell, Build
summary
Founder of a 2M€ ARR startup scales Hypy to 1.44M ARR and closes a €1.75M raise by selling early rather than waiting to build. Early stages use a PowerPoint pitch, a scraped backend influencer matching algorithm, a €500 student design, then iterative redesigns and native mobile apps. Builds a content management feature after customer interviews. First paid deal is ~€500; emphasis is on sold before building, persistent outreach, listening to nos, and fixing only what customers actually need.
AI-written summary · about
chapters (8)
- 0:00Introduction and welcome
- 2:06Pitch slapping vs real sales
- 8:13From waiter to CEO
- 11:28Seven steps to sell first
- 20:38Persistence and customer feedback
- 23:48Avoid overdesigning and complexity
- 26:40Build, learn, sell cycle
- 29:07Q&A and closing
related talks
19mSell - Service - Scale - the Alternative Way to Building a Startup
23mFrom coding to building a company: My journey in starting a successful product...
34mPredictable Mistakes of the Developer-Turned-Founder
27mScaling and Fundraising for Marketplace, Consumer
29mGetting Past 93 VC Rejections
19mHow to Build & Scale a Marketplace from $0 to Billions
32mThe European Entrepreneurial Way
35mTHE STORY OF BRINGING IDEAS TO LIFE