How to Turn an Elephant into a Greyhound: “Episode II, the Awakening of Elsa”
summary
A technology leader from Santander describes transforming a traditional bank into an open financial services platform (the ‘elephant’ becoming a greyhound) by changing culture, organization and technology. The talk names Elsa as a mascot for the bank’s new DNA and covers concrete topics like rapid adaptation and learning-to-learn during the COVID-19 ‘big bang’—how customer and employee relations, products, projects and technologies shifted—and concludes with upcoming challenges and how the team is preparing for them.
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chapters (17)
- 0:00Introduction
- 1:50First programming steps
- 8:17Diverse career path
- 11:25Joining Banco Santander
- 13:16Recap of previous plan
- 14:59Tech team transformation
- 16:03Cultural and method change
- 17:28Tech stack and hybrid cloud
- 18:30End of ticket era
- 19:55Agile projects and deployments
- 20:59Self-management and digital channels
- 21:44Experience team and metrics
- 22:44Global design ecosystem
- 23:50Data culture and data lake
- 26:24Pandemic impact
- 28:34Recognition and global future
- 29:19Q&A
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